Our social change goal is to bring the same critical engagement to the botanical industry that the sustainable food movement has brought to the food industry. We seek to launch a consumer movement supporting high quality herbal remedies, sustainable and ethical sourcing, and greater transparency.
After launching the website, we will begin developing and implementing a community engagement plan to achieve this goal. Some of our specific steps include:
- Build strategic partnerships with leaders in the herb industry, the herbalist community, and food, environmental, and social justice movements to develop resources to help spread the message of the SHP and help lead to lasting change.
- Develop a series of guided presentations and educational guides focusing on specific issues targeted to these different audiences.
- Produce additional video (FairWild/Sustainability, additional supply chain videos) and photo essays (visiting Traditional Medicinals Foundation projects in Rajasthan).
- Update the SHP blog with content focusing in particular on ways consumers, herbalists and companies can take action and steps to help support domestic herb production in the US.
- Develop revenue streams to ensure that the website stays current, relevant and useful.
Ann meeting with medicinal plant farmers and Pragya staff in the Lahaul Valley, India as part of research as a Fulbright-Nehru Scholar.
How You Can Help
If you like what you see and you’d like to support our efforts, here are some simple things you can do:
- Make a donation! All funds go directly to supporting ongoing outreach and updates of the SHP.
- Buy a copy of Numen. All proceeds from sales of Numen go directly to the Sustainable Herbs Project. Better yet, buy a screening kit of Numen to organize a showing in your community!
- Organize a presentation of the SHP site in your community. Contact Ann for more information. All funds from speaking also go directly to the SHP.
- Share the Sustainable Herbs Project website with anyone who might be interested.
- Sign up for our (very occasional!) newsletter to be notified of updates.
Thank you in advance for your support!